Standout Projects
At Jive Live Entertainment, we go above and beyond to bring your vision to life, infusing it with our signature creative flair to create an unforgettable experience for your audience. Our team applies strict standards and a thorough process to every event and collaboration, ensuring that we exceed your expectations and deliver the ultimate consumer experience.
Standout Projects
At Jive Live Entertainment, we go above and beyond to bring your vision to life, infusing it with our signature creative flair to create an unforgettable experience for your audience. Our team applies strict standards and a thorough process to every event and collaboration, ensuring that we exceed your expectations and deliver the ultimate consumer experience.
Discover a world of exciting events waiting for you below! From immersive brand activations to unforgettable experiential campaigns, we’ve got something for everyone. Click on any of the events to learn more about each one and get a taste of the innovative and creative experiences we have in store. Be sure to check back often for updates and new additions to our roster of events.”
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NFL Play Football Family Festival
The NFL Play Football Family Festival is an annual celebration of all things football, and we are grateful to have had the opportunity to host this exciting event in early 2022.
This year’s festival was a true celebration of the sport, as we honored the talented youth and high school football players and coaches who make the game what it is. We also had the pleasure of highlighting the hardworking high school coaches who help to shape the next generation of players, as well as the growing participation of girls in football.
But the NFL Play Football Family Festival isn’t just about the players and coaches – it’s also about the partners who help to make it all possible. From the latest gear and technologies to the companies and organizations that support the sport, we are grateful for all of the contributions that make football such a beloved and exciting game.
We are also thrilled to have had the opportunity to welcome current players and Legends to the festival, who were integrated throughout the week and added an extra level of excitement and inspiration to the event.
We are grateful to everyone who helped to make the NFL Play Football Family Festival a success and we look forward to continuing to celebrate the sport and all of its participants in the future.
Univision 60th Anniversary Festival
Univision 60th Anniversary Festival
Celebrating 60 years of excellence, Univision’s Anniversary Festival at El Pueblo Historical Monument, also known as Olvera Street, was a resounding success. With two stages of live entertainment and a variety of food and sponsor booths, this family-friendly event attracted over 10,000 attendees.
Jive Live Entertainment played a crucial role in bringing this event to life, working closely with the Univision team to ensure that every detail was expertly executed. As festival-goers enjoyed the lively music, delicious food, and engaging activities, they were treated to a celebration that truly honored Univision’s rich history and enduring impact.
From the vibrant atmosphere to the high-energy performances, Univision’s 60th Anniversary Festival was an unforgettable experience for all who attended. Thank you to everyone who made this event such a success, and here’s to many more years of celebration!
LA Plaza de Cultura y Artes Pobladores Awards Gala
LA Plaza de Cultura y Artes Pobladores Awards Gala
The LA Plaza de Cultura y Artes Pobladores Awards Gala was a dazzling celebration of the rich cultural heritage and vibrant artistic talent that thrives in Los Angeles. Held in October 2022, this annual event brought together some of the city’s most accomplished and influential figures, including the esteemed musician Pepe Aguilar, who was honored as one of the night’s highlighted honorees.
Working closely with the team at LA Plaza, Jive Live Entertainment helped bring this star-studded gala to life, creating an atmosphere of glamour and excitement that set the stage for a night of unforgettable performances, heartfelt tributes, and meaningful recognition.
From the red carpet arrivals to the electrifying entertainment, the LA Plaza de Cultura y Artes Pobladores Awards Gala was a celebration of the very best that Los Angeles has to offer. Thank you to everyone who contributed to this unforgettable evening, and here’s to many more years of honoring the city’s rich cultural legacy!
LA Plaza Pobladores Awards Gala from Jive Live Entertainment on Vimeo.
The Mexican American Vintners Association (MAVA) La Cosecha Grand Tasting
The Mexican American Vintners Association (MAVA) La Cosecha Grand Tasting
The Mexican American Vintners Association (MAVA) La Cosecha Grand Tasting was a celebration of the rich tradition of Latino winemakers in Napa Valley. Held in August 2022, this exclusive event brought together some of the region’s finest vintners and wine enthusiasts for an unforgettable evening of sipping and savoring the best that Napa has to offer.
From the carefully curated selection of wines to the elegant setting and festive atmosphere, La Cosecha Grand Tasting was a truly exceptional experience. And with a special shoutout to all of the talented Latinos who make the wine, this event was a celebration of the vital role that our community plays in shaping the world of wine.
Thank you to everyone who helped make this event such a success, and here’s to many more years of celebrating the incredible contributions of Latino winemakers!
Red Bull Batalla
Red Bull Batalla
Get ready for the ultimate showdown as Red Bull Batalla brings together the best and brightest in the world of Spanish-language freestyle for an epic competition that spans from coast to coast. Produced by Jive Live Entertainment, this thrilling event kicked off with qualifying rounds in cities across the United States before culminating in the highly anticipated finals in Miami in October 2022.
With an electrifying atmosphere and an unrivaled lineup of talent, Red Bull Batalla is a must-see for fans of hip hop and freestyle. From the intense battles on the mic to the high-energy performances by some of the biggest names in the game, this event is a nonstop feast of sound and style.
Whether you’re a seasoned veteran or a newcomer to the scene, there’s something for everyone to enjoy at Red Bull Batalla. So mark your calendars and get ready for the ultimate freestyle showdown as this epic event takes the stage. Don’t miss out on this chance to witness some of the most talented MCs in the world as they go head to head in the ultimate battle for supremacy.
Clippers Good Neighbor Projects
Clippers Good Neighbor Projects
The Los Angeles Clippers Good Neighbor Projects has been a new initiative in the community, and this past year Jive Live Entertainment was proud to co-produce these events with the team. With a focus on building strong relationships with the neighbors who will be impacted by the construction of the new Intuit Dome Stadium in Inglewood, these events brought together community members, local organizations, and the Clippers for a series of fun and engaging activities.
From basketball clinics and fitness classes to food festivals and family fun, the Good Neighbor Projects offered something for everyone. And with the help of Jive Live Entertainment, the Clippers were able to bring these events to life in a way that was exciting, inclusive, and meaningful for all involved.
Thank you to everyone who participated in the Los Angeles Clippers Good Neighbor Projects and helped make these events such a success. We look forward to many more years of working together to build a bright future for our community.
El Grito Telethon
El Grito Telethon Telemundo Special for the City of Los Angeles
The “El Grito” Telethon Telemundo Special, presented by the City of Los Angeles and Councilwoman Monica Rodriguez, celebrated Latino Heritage Month on September 15th, 2020 at 7:00 pm. The virtual event, which was executive produced on behalf of the City of Los Angeles and Telemundo by President Julio Garcia of Jive Live Entertainment, raised funds for Angelenos hardest hit by COVID-19 and supported Comunidades Indígenas en Liderazgo (CIELO’s) Undocu-Indigenous Fund.
Co-hosted by Elva Saray and Belen de Leon, this special telethon showcased the vibrant Latino community of Los Angeles and the immense contributions they have made to the city’s culture, history, and economy. In addition to virtual performances by a diverse mix of musicians ranging from mariachi to banda, the event also featured the historic Cry of Dolores and ringing of the bell, commemorating the call to arms pronounced by Miguel Hidalgo in 1810 that launched the Mexican War for Independence.
The “El Grito” Telethon Telemundo Special was a memorable celebration of Latino heritage and culture, and it brought the community together to support those most affected by COVID-19.
Dia De Los Muertos LIVE Special - The Olvera Street Merchants
Dia De Los Muertos LIVE Special – The Olvera Street Merchants
The Dia de los Muertos LIVE Special, presented by Jive Live Entertainment and Executive Produced by President Julio Garcia, celebrated the vibrant culture and traditions of Dia de los Muertos while raising funds for those impacted by the COVID-19 pandemic. Held in support of the Olvera Street Merchants, this special virtual event featured a star-studded lineup of performances and special guests, transporting viewers to the heart of the holiday with music, dance, and more.
From the stunning altars and intricate makeup to the lively parades and vibrant costumes, the Dia de los Muertos LIVE Special brought the magic of this beloved holiday to life in a way that was both respectful and engaging. Thank you to everyone who tuned in and supported the Olvera Street Merchants and those affected by COVID-19 through this special celebration of Dia de los Muertos.
NYELA Grand Park Celebration FUSE TV Specials
Dia De Los Muertos LIVE Special – The Olvera Street Merchants
The NYELA Grand Park Celebration FUSE TV Special, executive produced by Jive Live Entertainment’s President Julio Garcia, was a vibrant and celebratory way to ring in the new year. This year’s special, the second in a row produced by Julio and the 9th year of the event, honored the resilience of Los Angeles County and, in particular, those who gave us hope during 2020. While the event was closed to the public, it was attended by a special by-invitation-only audience of City and County frontline and essential workers, and was broadcast on Fuse and livestreamed on Grand Park’s YouTube channel for viewers around the world to experience.
Featuring a dynamic lineup of performances by Esty, DUCKWRTH, Kinky, Peanut Butter Wolf, and J.Rocc, the NYELA Grand Park Celebration brought together a diverse array of talent reflective of the park’s commitment to “a park for everyone.” The celebration also included Grand Park’s signature midnight countdown, created in partnership with Xitelabs and featuring stunning 3D graphics and light displayed on the iconic Los Angeles City Hall building. The countdown show marked the special moment of ringing in the new year for the invited guests as well as for the larger home audience watching online, with themes of hope, perseverance, action, bravery, boldness, positivity, and unity.
Thank you to everyone who tuned in to the NYELA Grand Park Celebration FUSE TV Special on December 31, 2021.
HOPE Latina History Day
HOPE Latina History Day
HOPEs Latina History Day was a dynamic and inspiring one-day conference that celebrated the rich diversity of the Latina experience. This event brought together corporate and community leaders, elected officials, and hundreds of women to recognize the historic and current achievements of Latinas and facilitate meaningful dialogue on important issues.
Throughout the conference, attendees had the opportunity to engage in a range of forums focused on career advancement, current community issues, and financial empowerment. These interactive sessions provided attendees with valuable insights, tools, and strategies for success and allowed them to connect with like-minded individuals who were committed to making a difference in their communities.
In addition to these thought-provoking discussions, attendees also had the chance to hear from a variety of keynote speakers who shared their personal and professional experiences and offered advice on how to navigate and overcome challenges. These inspiring talks provided attendees with the motivation and encouragement they needed to pursue their goals and dreams.
Overall, HOPEs Latina History Day was an empowering and enlightening event that provided attendees with the tools and support they needed to achieve success.
HOPE Latina Action Day
HOPE Latina Action Day
HOPEs Latina Action Day was a powerful and impactful one-day conference that aimed to mobilize Latina leaders statewide to voice their concerns on issues impacting Latinas and their communities. Through a full-day policy conference and capitol visits, attendees had the opportunity to engage in meaningful dialogue and advocate for the issues that matter most to them.
The conference featured a variety of programming elements, including town halls, workshops, and visits to the capitol, where attendees had the chance to hear from elected officials and policy experts on a range of topics. These interactive sessions provided attendees with valuable insights, tools, and strategies for advocating for change in their communities and beyond.
In addition to these informative and inspiring sessions, attendees also had the opportunity to network with like-minded individuals who are committed to making a difference and supporting the Latina community.
Overall, HOPEs Latina Action Day was a highly-engaging and empowering event that provided attendees with the knowledge, skills, and support they needed to make their voices heard and effect positive change in their communities.
Wings for Life: Scavenger Hunt
Join Jive Live Entertainment and Red Bull for the Wings for Life Scavenger Hunt, an exciting race around the raddest action sport companies in Orange County. Assemble a team of four and compete for amazing prizes while supporting a worthy cause – spinal cord research. This unique event promises to be a thrilling adventure as you race to various locations, solve challenges, and collect items along the way. Don’t miss out on the chance to have fun, test your skills, and make a positive impact on the world. We look forward to seeing you at the Wings for Life Scavenger Hunt!
RED BULL SOAPBOX RACE
Red Bull Soapbox Race
Join the ranks of top brands and experience the thrill of working with Jive Live Entertainment. We’ve made a splash with events like the Red Bull Soapbox Race, where we brought the heat to the streets of Los Angeles with wild racing, celebrity judges, local talent, and top-notch audio/visuals. With over 100,000 spectators, 20+ restaurant vendors, and thousands of hay bales setting the stage, we helped 70 teams showcase their creations to a captivated audience. Imagine what we can do for you – let’s make your next event a runaway success!
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Major League Baseball
Join Jive Live Entertainment as we transport you and your guests to a world of international baseball celebration at the World Baseball Classic championship games. Located within the historic Dodger Stadium, our 75,000+ square foot immersive fan experience will showcase the vibrant culture and spirit of Los Angeles, as well as the sights, sounds, and flavors of the 16 participating teams’ home countries.
With six entertainment stages featuring 20 local bands and cultural performances, 10 visual artist commissions, and interactive experiences, there’s something for everyone to enjoy. Don’t miss the epic confetti cannon show as we cheer on team USA’s historic win.
Experience the ultimate baseball celebration with Jive Live Entertainment.
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Los Angeles Clippers Playoff Event
Come join Jive Live Entertainment as we kick off the Los Angeles Clippers 2017 playoff season with a one-of-a-kind experience at the iconic Venice Beach basketball courts. NBA fans will enjoy a seaside party featuring the amazing Clippers Dunk Team and the music of Spencer Ludwig at the Clippers Venice Beach Playoff Party.
As experts in event production, Jive Live Entertainment will manage and coordinate all artist relations, program sound checks, and create a custom event space that will give thousands of fans and beach-goers a memorable L.A. Clippers playoff kickoff. Don’t miss this unique opportunity to cheer on your favorite team and soak up the sunny California vibes.
Wings for Life Foundation
Join Jive Live Entertainment for the ultimate global running experience – the Wings For Life World Run! On May 9th, President Julio Garcia led the charge as 280,000 people across 193 nationalities stepped off simultaneously at 11:00 a.m. UTC (4:00 a.m. in California). No matter where you are in the world, you can participate in this one-of-a-kind event, all while supporting spinal cord research.
At Jive Live Entertainment, we pride ourselves on producing, promoting, and delivering safe and secure events. Our team expertly organized this run, drawing 3,000 registered runners from recreational participants to elite athletes. Runners enjoyed a truly unique experience as they ran until passed by the pace car.
Join us for the Wings For Life World Run and be a part of a global phenomenon, all while supporting a great cause. Trust Jive Live Entertainment to provide an unforgettable running experience.
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Red Bull Sound Select:
30 Days in LA – AFROPUNK
Get ready for an unforgettable multi-stage, multi-sensorial experience with Jive Live Entertainment’s inaugural West Coast AFROPUNK Fancy Dress Ball! Headlined by Big Freedia at the iconic MacArthur Hotel, this event is a must-attend for Red Bull Sound Select’s 30 Days in L.A.
At Jive Live Entertainment, we know how to bring events to life. Our team transformed the opulent Gothic-revival-styled MacArthur hotel into an AFROPUNK playground, where concert-goers roamed between two music rooms, multiple bars, patios, and grand staircases. We produced a seamless experience in all areas of production, from multiple stage builds and sound checks to run-of-show, backstage elements, and talent relations. This exclusive, sold-out event is not one to be missed.
Trust Jive Live Entertainment to bring you the ultimate concert experience. Don’t miss out on the West Coast AFROPUNK Fancy Dress Ball – get your tickets today!.
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Hard Rock Cafe 5K Race
Join Jive Live Entertainment and world-renowned restaurant chain Hard Rock Café Hollywood for the Rockin’ Hard Rock Café 5k Race in Hollywood, CA – a group run with a mission to address youth homelessness and hunger. With the rallying cry of “Imagine There’s No Hunger,” thousands of runners came together for this memorable cause-related experience.
From the start line on iconic Hollywood Boulevard, home to the world’s most iconic entertainment venues, to the post-run party at the famous Hard Rock Café Hollywood, this race had it all. Jive Live Entertainment provided a seamless experience from start to finish, with a finish line celebration complete with amazing culinary creations, craft beer, and live entertainment.
Don’t miss out on this exciting opportunity to give back and join the fight against youth homelessness and hunger. Sign up for the Rockin’ Hard Rock Café 5k Race and trust Jive Live Entertainment to bring you an unforgettable experience.
Los Angeles Dodgers
We are so grateful to be able to bring live experiences to the historic Dodger Stadium through Jive Live Entertainment. From Viva Los Dodgers and Dodger Stadium Fanfest, which rally 25,000 fans with pre-game activations featuring multiple stages, food, and brand activations, to LA Dodgers 5k/10k charity runs that bring together 11,000 passionate participants, we have been able to create a variety of exciting events that have left a lasting impact on our fans and supporters.
We are also thankful for the opportunity to host specialty events in some of the stadium’s most exclusive spaces, including the Lexus Dugout Club, the Bullpen, and the Stadium Club. These co-creations have provided high-quality and memorable experiences that have had fans returning season after season to root for their favorite Blue Crew. Thank you to all those who have supported us in making these events possible.
A Jive Live Entertainment Signature Production
Jive Live Entertainment is the mastermind behind the one-of-a-kind night run through the streets of downtown Los Angeles. Launched in 2013, this exciting event looped from the iconic City Hall building to Grand Park and offered runners the unique opportunity to experience the thrill of night running with live entertainment along the way. More than 3,000 runners participated in this unforgettable event, which concluded in 2020 with a finish line party complete with DJs, branded sponsor activations, and a beer garden. We are grateful for the opportunity to provide runners with this innovative and memorable experience, and we hope you will join us for future events.
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Red Bull Presents Kelsey Lu: Propagate
Jive Live Entertainment is proud to have collaborated with Kelsey Lu and Red Bull Music on an intimate, one-of-a-kind event in Los Angeles. This special occasion marked the first live performance of Kelsey’s long-awaited debut album and featured a small chamber orchestra made up of musicians from all over the United States. The event took place in an architecturally-significant home in Beachwood, CA, and was creatively designed by Kelsey Lu with the help of Jive Live Entertainment. Every aspect of the event, from the vibrant colors and design to the hand-picked items on display, was carefully curated to reflect Kelsey’s love for her family and friends. We are grateful to have had the opportunity to work with Kelsey Lu and Red Bull Music, a valued client of ours for over a decade, on this truly memorable event.
Golden Road Made in LA
Golden Road Brewing:
Made in LA – Music & Art Festival
Golden Road Brewing, an L.A. institution since 2011, wanted to bring the community together through their shared love of great beer, amazing music, and inspiring art. To make this vision a reality, they turned to Jive Live Entertainment. With our help, over 4,500 attendees were able to enjoy the best Golden Road brews, live art installations, and a diverse lineup of musical acts including Saint Motel, Dorothy, Mondo Cozmo, Dam Funk B2B J Rocc, Duckwrth, Andre Power, Buyepongo, and Transviolet. Not only did this event provide an immersive and truly L.A. experience with 46 media placements and 16.6 million media impressions, it also raised $18,000 for our official charity partner Art Share LA. We are grateful to have had the opportunity to work with Golden Road Brewing to create this meaningful and memorable event.
LA Cinco: Celebrate History, Passion, and Culture
Celebrate Cinco de Mayo in a unique and modern way with LA Cinco, brought to you by Jive Live Entertainment and President Julio Garcia. This annual event, held at the birthplace of Los Angeles, Olvera Street, combines the history of the Mexican Army’s victory over the French Empire at the Battle of Puebla with live art, delicious food, live music, dance, and authentic culture. LA Cinco seeks to bridge the gap between the past and present and offers something for everyone to enjoy, with curated live music featuring a range of genres. Join us for this all-inclusive twist on the traditional Cinco de Mayo festival and experience the true spirit of L.A. We are grateful for the opportunity to bring this special event to life and celebrate the rich cultural heritage of our city.
Los Angeles Dodgers Foundation: Dreamfield
Join us in celebrating the completion of the Dodgers Dreamfield at Algin Sutton Recreation Center, a project that has impacted the lives of thousands of young people in Los Angeles. Since 2003, the Los Angeles Dodgers Foundation has invested over $10 million in the construction or refurbishment of 50 fields in 15 years, and the Dreamfield at Algin Sutton Recreation Center marks the final leg of this commitment. On September 22, 2018, Jive Live Entertainment was proud to partner with the Los Angeles Dodgers Foundation to bring this vision to fruition. We are grateful for the opportunity to contribute to such a meaningful and impactful project and look forward to seeing the continued success of these fields in the future.
Los Angeles Dodgers Foundation 5K/10K
We are thrilled to announce that our 5th annual Biofreeze Los Angeles Dodgers Foundation 5K & 10K and Kids Fun Run presented by LADWP was a sold-out success with over 11,000 runners in attendance! Our runners were treated to stunning views of Dodger Stadium and Downtown Los Angeles, as well as a scenic run through Elysian Park for our 10K runners and a cool-down run around the Dodger Stadium warning track. We were also honored to have guest appearances by Dodger Legends, who added an extra level of excitement and inspiration to the event. We are so grateful to everyone who participated and made this event a truly unforgettable experience. Thank you to all of our sponsors, partners, and volunteers for your support and dedication. We can’t wait to see you at our next event!
Red Bull Music presents: NeoPerreo
Welcome to NEOPERREO by Red Bull! We are excited to present our upcoming Latinx and hip hop music event featuring some of the hottest DJ’s and emerging artists of the moment. Jive Live Entertainment teamed up with Red Bull to co-create and produce this unique and energetic event. Come dance and enjoy the music with us! We are grateful for the support and dedication of our sponsors, partners, and volunteers. We hope to see you at NEOPERREO!
What Our Clients Say
The team at Jive excel in integrating with brand teams regarding every part of an event. From stage and technical feasibility and execution, to experiential and consumer experience, product marketing, and artist relations, the Jive team has become a critical extension of the Red Bull family. They give our events wings!!!
Matt Saltzman, Red Bull North America
Jive Live is an excellent production partner. I say this as someone who was initially weary of hiring “agencies” but Jive Live completely changed my point of view. Their sense of urgency, resourcefulness and honest professionalism is unmatched. Their team goes above and beyond in prioritizing what’s in the best interest of their clients. They treated our company as if it was their own and to say we were lucky to find them is a huge understatement!
Liz Fowler, Golden Road Brewery
We are so grateful to have Jive Live as part of our Dodgers Foundation family. Partnering with Jive Live ensures quality, seamless, effective fundraising and program events that leave a significant, positive impact on our supporters and beneficiaries. The team takes great pride in their work which results in high-quality events with measurable success!
Nichol Whiteman, Los Angeles Dodgers Foundation
“At Jive Live Entertainment, we are inspired by the limitless potential of hard work and a willingness to challenge the status quo. Our dedicated team is committed to breaking down barriers and defying stereotypes, pushing ourselves to work harder, smarter, and faster to achieve the best outcomes for our clients and communities.
We believe that the key to unlocking our full potential lies in coming together, making connections, and supporting one another. When we do, the possibilities are truly endless, and we are grateful for the opportunity to make a meaningful impact through our work.”